Adaptation Semiotic Data Elaboration Blog Post Gabe Winters

 Charlie and the Chocolate factory Adaptation Semiotic Data Elaboration

Page 1: The original movie “Willy wonka and the Chocolate Factory”

•  (Original Golden ticket scene)

• The character Charlie Bucket finds the last golden ticket while eating a Wonka bar, He struggled with poverty and hopelessness. The moment is filled with hope and excitement and is the turning point in his life. 

• Ideology: 

• Themes of Hope and opportunity- The moment captures the movie's theme that dreams can come true. Charlie finding the golden ticket shows the win of hope over hopelessness.

• This scene kind of shows the hope of the opposite class that charlie is in. It shows the opportunity represented by Willy Wonka and shows the theme of social mobility and the idea of the American dream through the finding of the ticket. 

• Social history:

• Culture reflection of people at the time: this movie was released in the early 1970’s and a time when audiences were interested in magical transformations. It reflects the desire to escape from the challenges of society. 

• Consumers: the chocolate bar shows how consumers can unlock a world of possibilities reflecting the use of marketing at the time.   

• Camera angles: The use of close ups captures Charlie's disbelief. The framing of the chocolate bar and the golden ticket is also emphasized to highlight its importance in the scene. 

• Color: The bright colors in the scene represent joy and happiness. While the ticket found in the wonka bar gleams and you can infer that represents opportunity and magic!

• The soundtrack is also used to enhance the scene because the use of trumpets impacts the emotion of the scene and makes the scene have a sort of magical feel.

Page 2: The remake “Charlie and the chocolate factory”

• (Remake Golden ticket scene)

• In the 2005 remake Charlie finds the last golden ticket in a more dramatic fashion. It emphasizes the excitement of finding the ticket but also includes a feeling of personal struggle leading up to the moment.

• Ideology:

• In this version the feeling of hope that Charlie has is shown but also the hardships and struggles he has. His character gets added depth because the finding of the ticket is a triumph for him, but the ticket is also found while he is experiencing hardship as a character. 

• Parents' influence: The relationship between Charlie and his family is visibly shown to the viewer. It shows how the finding of the ticket is not only a personal victory but also a shared victory after the struggles he and his family have.

• Social History:

• This version shows more modern themes of individualism and how the impact of personal success affects family dynamics. This is shown when Charlie finds the ticket and shares it with his family. 

• Marketing and consumerism: The ticket's emphasis as a rare product aligns with modern consumer culture, suggesting that opportunities aren't just luck; they are also about a broader societal context. 

• Camera angles: the clsoe-up angels and wide angles are both used by the camera to show the excitement of the scene but also the chaos of it. The ticket has a more stylish look to it and has some special effects to emphasize the importance of the ticket.

• Color: The scene uses vibrant colors but is also slightly darker. This demonstrates the joy Charlie has in finding the ticket but also the struggles he has gone through at home. 

• The soundtrack builds tension and excitement but uses dark undertones which reflect the film's more complex emotional landscape. 

• The original film hones in on pure joy and magic, while the remake shows deeper themes of sacrifice and struggle, causing more complicated and deeper themes. 

• The 1971 version of this movie shows more simple themes of joy and the American dream while the 2005 remake shows themes of social struggles in family dynamics and childhood in society. 

• Lastly, the original's joyful feel shows the film's nostalgia for wonder, while the remake has more emotional depth and creates a more layered experience. It changes the viewers' understanding of Charlie's journey in the movie and the meaning of the golden ticket.